Better holiday planning, Bigger holiday earnings

Walk through everything you’ll need to have a smart and successful holiday season with your diners.

Get Holiday Ready

Pre-Plan

Your holiday prep list

Good preparation means strengthening the solid foundation that you’ve built. Add these tools to what you’re already using to help you maximize the busiest season of the year.

Start Your Holiday Prep

Build-Out

Connecting the dots

It’s simple: When your technology works together, it works better. Get the most out of your online tools by ensuring they are working together seamlessly to get ahead of the end-of-year chaos.

Email and SMS. Collect diner data so you can send targeted marketing messages about your catering offerings, Cyber Monday gift card sale, or easy gift ideas.
Online Catering. Think about packages you’ll offer like Thanksgiving dinners to-go or holiday cookie boxes. Get the system in place to manage these large orders.
Events Management. Prepare for private events from corporate holiday parties to family gatherings with a tool that centralizes inquiries, contracts, and billing in one place.
E-Commerce and Merch. Sell physical & digital gift cards and merchandise like signed cookbooks, chef-curated gift baskets, and baking kits to diversify holiday revenue.

Build Your Holiday Business

Generate Revenue

Ring in the Sales

To help you get your restaurant ready for the upcoming season — and crush your revenue goals these next few months — we're sharing our top tips for holiday success.

September

Build up your contact list
Plan your holiday promotions
Update your website with holiday banners, promotions, and imagery
Order your gift cards and merchandise
Create an event calendar for ticketed events and pop-ups
Send an email using a pre-made holiday template with your seasonal menus, hours, and promotions
Setup your reservations and waitlist system for holiday crowds

October

Prep catering menus for football, Halloween, and other parties
Establish your holiday party event calendar
Create office holiday party menus
Plan staffing accordingly
Continue to build your contact list
Email customers with Halloween promotions
Post your holiday events calendar and menu on your social media channels

November

Offer a Friendsgiving catering menu
Optimize online ordering to meet holiday demand
Decide Thanksgiving Eve, Thanksgiving, and Black Friday hours
Use the Thanksgiving catering email template to alert customers to your offerings
Prep merchandise and gift cards for Black Friday and Cyber Monday
Email Black Friday and Cyber Monday promotions using a holiday merchandise email template

December

Send last-minute email to customers about merchandise, gift cards, and events
Showcase events and office parties on your social media channels
Continue to build your contact list
Promote your merchandise and gift cards on social media and in email
Wish customers a happy new year!

Unlock Your Holiday Success Now!

Enjoy

Relax & Recharge

You’ve done everything you can do to give your diners the best holiday experience possible. Let your tools and your staff take it from here. In the meantime here are some additional ideas for the holiday season.